In an interview given to a Swiss paper last month, TAG Heuer CEO Jean-Claude Biver had revealed that the company planned to release the successor to its Connected smartwatch in May this year. However, according to a new report, the second generation Connected smartwatch will in fact be arriving next month.
Sources familiar with the matter have told Android Central that the TAG Heuer Connected Modular smartwatch will be launched on March 14th. It will be running on the latest Android Wear 2.0 platform from Google and come boast of a modular customizable design. Users will be able to choose from various straps and clasps, allowing full customization. The key highlight will be a custom automatic watch head module, which will allow the smartwatch to switch between Android Wear 2.0 and a more traditional watch movement.
TAG Heuer’s first Connected smartwatch proved to be a great success, with the company ending up shipping way more than its initial estimate of 20,000 units. This year, TAG Heuer is hoping to ship 1,50,000 units of the second generation Connected smartwatch. Whether or not TAG Heuer comes up with a truly competitive pricing to achieve its sales target remains to be seen however. The first smartwatch from the company was launched at $1,500, so we don’t expect the second generation Connected Modular to be significantly cheaper. More details are likely to be revealed as we head closer to the rumored launch date.
Source: Android Central