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Samsung introduces new ST and PL Series Digital Cameras

Samsung ST50

Today, Samsung introduces their latest ST Series and PL Series compact cameras – ST50, PL65, PL60 and PL50 – that sports a stylish exterior and packed with powerful features and performance for the photo enthusiasts.

SINGAPORE, 23 March 2009 – Samsung Electronics today introduced the ST Series and PL Series compact cameras, which combine style with the latest technological innovations for an enhanced photo-taking experience.
The ST series and PL Series are equipped with the Beauty Shot technology which enhances the user’s features while blocking out imperfections such as blemishes and dark circles. Users can also control the amount of retouching at different level settings. The new technology is part of Samsung’s Perfect Portrait System, which includes Face Detection, Smile Shot, Blink Detection and Beauty Shot technologies for capturing the best facial expressions with every shot. 
Composing the ideal photo with the user in the picture is possible with the Samsung Frame Guide feature. It allows the envisioned photo of a user to be realized by first setting up the angle of the shot, before handing the camera off to someone else so that the user can be part of the perfect shot. 
The new cameras also come with Samsung’s Smart Auto feature. The feature allows cameras to automatically select one of 11 scene modes best suited for the environment.

Samsung ST50

An honouree in the “Ultra-Slim Digital Camera” category at the 2009 CES Innovation Awards, the stylish and svelte Samsung ST50 Camera is a power-packed 12.2-megapixel camera with 3x optical zoom in a 16.6mm slim frame. Perfect for style-conscious consumers who want fuss-free snapshots on-the-go, the brushed stainless steel ST50 comes with Digital Image Stabilisation (DIS) technology and Samsung’s new Smart Auto feature.
With MPEG-4 video recording, videos can be captured at a maximum resolution of 800×592 (SVGA) at 20fps. Advanced editing controls allow users to easily pause and resume filming of video clips without having to save each video as an individual file.
The Samsung ST50 Camera is available in red, blue, black and silver at a recommended retail price of SGD399 with a 4GB memory card.

Samsung PL65 and PL60

The 12.2-megapixel Samsung PL65 and 10.2-megapixel PL60 Cameras are equipped with superior features at affordable prices. Both models feature a powerful 5x optical zoom as well as Optical and Digital Image Stabilisation technologies for sharp images.
Additionally, the PL65 makes capturing images and videos easier with its 3-inch LCD screen. The camera can also capture videos in MPEG-4 video files at a 640×480 resolution.
The Samsung PL65 and PL60 Cameras are available in black, silver, pink and grey at recommended retail prices of SGD399 and SGD359 respectively. Each bundled with a 4GB memory card.

Samsung PL50

Boasting an elegant, brushed-metal finish, the Samsung PL50 camera is a sleek and compact camera with 10.2-megapixels and a 2.7-inch LCD screen. The PL50 has MJPEG video recording at VGA resolution with a frame rate of 30fps and has an advanced movie mode that allows users to pause and resume recording video without having to save videos as individual files.
The Samsung PL50 camera is available black, silver, pink and grey at a recommended retail price of SGD329 and 4GB memory card.


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