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Motherboard sales take a nosedive in July

Gigabyte logo

The launch of Windows 10 and the Skylake platform will undoubtedly catalyse the hardware component market over the course of the year, but in July, motherboard makers have announced a decrease in overall sales from the same period a year ago.

Gigabyte, which is now the world’s largest motherboard vendor, recorded a revenue of NT$4.46 billion ($140.92 million) in July, an increase of 10.36 percent from June, but 5.3 percentage points short of July 2014. The numbers highlight a downward trajectory for the first seven months of 2015 that saw Gigabyte post net revenues which were down 10.5 percent from the same period in 2014.

Gigabyte Consolidated

MSI also saw a decrease in sales to the tune of 2.03 percent year-on-year, with the vendor also noticing a 4.9 decrease in month-on-month figures. With a revenue of NT$6.6 billion ($205 million) for the month and overall 2015 revenue down 6.16 percent at NT$45.27 billion ($1.4 billion), MSI relied on its gaming notebook and video card sales to net overall profits.

MSI consolidated

ASRock recorded a net revenue of NT$548 million ($17 million), up 7.2 percent month-on-month, but down 23.9 percent from July 2014. Consolidated year-on-year revenues thus far were down 27.8 percent. Biostar also faced a similar struggle, with the vendor posting revenues of NT$281 million ($8.7 million), a year-on-year decrease of 21.1 percent.

With Windows 10 commercially available, vendors will be pushing to sell their Z170-series offerings to consumers over the coming months. August figures should give us a better indication as to how the Skylake and Windows 10 launch made a difference in the component segment.

Source: DigiTimes

Harish Jonnalagadda
http://harishjonnalagadda.com
Harish Jonnalagadda is an avid reader of science-fiction novels. A long-time Arsenal fan, his other interests include gaming, basketball and making music. He also likes tinkering with hardware in his free time.

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