The launch of Windows 10 and the Skylake platform will undoubtedly catalyse the hardware component market over the course of the year, but in July, motherboard makers have announced a decrease in overall sales from the same period a year ago.
Gigabyte, which is now the world’s largest motherboard vendor, recorded a revenue of NT$4.46 billion ($140.92 million) in July, an increase of 10.36 percent from June, but 5.3 percentage points short of July 2014. The numbers highlight a downward trajectory for the first seven months of 2015 that saw Gigabyte post net revenues which were down 10.5 percent from the same period in 2014.
MSI also saw a decrease in sales to the tune of 2.03 percent year-on-year, with the vendor also noticing a 4.9 decrease in month-on-month figures. With a revenue of NT$6.6 billion ($205 million) for the month and overall 2015 revenue down 6.16 percent at NT$45.27 billion ($1.4 billion), MSI relied on its gaming notebook and video card sales to net overall profits.
ASRock recorded a net revenue of NT$548 million ($17 million), up 7.2 percent month-on-month, but down 23.9 percent from July 2014. Consolidated year-on-year revenues thus far were down 27.8 percent. Biostar also faced a similar struggle, with the vendor posting revenues of NT$281 million ($8.7 million), a year-on-year decrease of 21.1 percent.
With Windows 10 commercially available, vendors will be pushing to sell their Z170-series offerings to consumers over the coming months. August figures should give us a better indication as to how the Skylake and Windows 10 launch made a difference in the component segment.