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Kingston details USB 3.0 product plans for 2011

Kingston Digital has revealed that it is boosting support for USB 3.0 in 2011. The company will develop a comprehensive suite of USB 3.0 flash drive solutions to meet the needs of users hopping onto the SuperSpeed USB bandwagon.

Kington Press Release

Hsinchu, Taiwan – January 6, 2011 – Kingston Digital, Inc., the Flash memory affiliate of Kingston Technology Company, Inc., the independent world leader in memory products, is boosting support for USB 3.0 in 2011 by revealing its roadmap at International CES 2011. Kingston will develop a comprehensive suite of USB 3.0 Flash drive solutions to meet the needs of users of all levels as the technology becomes more widely accepted.

“We have already seen the successful adoption of our DataTraveler Ultimate 3.0 and HyperX MAX 3.0 External drive amongst early adopters demanding faster data transfer rates in portable form factors,” said Nathan Su, Flash Memory Sales Director, APAC Region, Kingston. “As USB 3.0 technology grows and more platforms and computers support the USB 3.0 standard, we recognize the need to develop different solutions to address various target markets and help drive adoption.”


USB 3.0 Flash Drives Aimed at Enthusiasts, Prosumers and Consumers

For enthusiasts and power users, Kingston will release its fastest USB 3.0 drive to date. The DataTraveler HyperX 3.0 will serve as the flagship model and be part of the HyperXperience line, a family of high-performance Kingston Flash products that will include SSDs, USBs and cards, to complement HyperX enthusiast memory modules.


Family to Include High Performance and Smaller, Lower Cost Solutions to Meet All Consumer Needs

In September 2010, Kingston released the DataTraveler Ultimate 3.0 (DTU30), its first USB 3.0 Flash drive using a SATA bridge chip to attain high data transfer rates. As single-chip controllers become available, Kingston will release a second generation of the DTU30, available in 16-, 32- and 64GB capacities. Single-chip controllers allow for better USB 3.0 compatibility and speed. Users will benefit from increased performance and lower costs in the next generation DTU30.

As more PCs ship with USB 3.0 capability later this year, particularly in late Q2 / early Q3, Kingston will also launch an entry-level Flash drive to go with these systems. It will be aimed squarely at consumers with a lower capacity and price point to help drive mainstream adoption.


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