Considering that Samsung isn’t presenting any new flagships this MWC 2017, China’s Huawei seems to be taking advantage of its absence, launching a new smartphone that comes with a better camera on Sunday (Feb 26).
Huawei has launched 2 devices, the P10 and the larger P10 Plus, at the Mobile World Congress in Barcelona, the world’s most anticipated annual phone expo. Both phones feature dual Leica rear camera lenses together with a longer-lasting battery and fingerprint sensor system.
“The P10 and the P10 Plus will make every shot a cover shot,” – Richard Yu, chief executive of Huawei’s consumer business group
Huawei is now the world’s 3rd largest phone maker. It has sought to target the high end of the market in recent years, which has been traditionally dominated by the likes of Apple and Samsung. But none of these top-fighters seem to be presenting new smartphones in Barcelona.
Samsung, to recuperate from its colossal failure, the Galaxy Note 7 is not intending to participate in MWC to prepare for its flagship launch later this year.
As such Huawei is left to be the biggest firm this year to present a new device in Barcelona, an opportunity that’s really rare for Huawei to grab the spotlight at the show.
The company had managed to gain ground on Samsung and Apple when it comes to market share last year. It managed to increase its share of the smartphone sector to 8.9% in 2016, from 7.3% the previous year.
The P10 will sell for €649 (US$685), the P10+ will cost €799. The two models will hit shops next month.