Apple has announced the return of its annual Worldwide Developers Conference (WWDC) this year on the 3rd of June 2019. Held in California at the McEnery Convention Center in San Jose, it is expected to open with a series of keynotes by key Apple executives including CEO Tim Cook, and will last till June 7.
WWDC is an important milestone on the Apple calendar – a showcase for its latest software that powers its devices. Be it iOS, MacOS, TVOS or WatchOS, Apple’s all-encompassing oversight of their users’ experience enables integration of hardware and software unlike any other company. Also, with its products lasting longer in customers’ hands, device sales aren’t growing as they used to anymore.
Instead, the company might be pivoting to subscription-based services like Apple Music, along with its anticipated video and news subscription programmes expected to be launched some time soon – likely during its upcoming March 25th event teased with the words “it’s show time”.
At WWDC, we can expect to see iOS 13 for its iOS devices, which include its iPhone and iPad. With a strong reputation for backwards compatibility, it is unlikely that Apple will withdraw software support for older models in light of slowing sales growth. WatchOS for its like of Apple Watches, TVOS for its Apple TV systems, and MacOS, too, will likely receive updates during the event.
Although the event largely converges on software and operating system adjustments and upgrades, the tech giant sometimes takes the stage to introduce new hardware products. In 2017, Apple introduced the HomePod and the 10.5-inch iPad Pro.
The secretive company keeps tight wraps on its events, so it is difficult to know for sure which products and services will be unveiled at its events. The lowdown: WWDC 2019 will take place on 3rd June, about two months after its upcoming inaugural 2019 March 25 event that is expected to focus on an upcoming video subscription service.
Reported to cost Apple US$1b, the video subscription service is expected to be joined by a premium news subscription service, too.
In terms of hardware, analysts, pundits and eager Apple customers are awaiting the Apple AirPods 2, Apple’s best selling accessory, worldwide, which are rumoured to be unveiled in the first half of the year. If accurate, we now have two dates to look forward to for this long-anticipated launch.
Furthermore, a new 10-inch iPad, a refreshed iPad mini that was last updated in 2015, and even a new iPod Touch are just some of the gadgets rumoured to be unveiled at either event.