Apple’s first press event of the year has been confirmed for the 25th of March, at the Steve Jobs Theater in the company’s Cupertino headquarter campus. Accompanied by the telling words “it’s show time”, most fingers point toward a launch of the company’s TV streaming service that has been rumoured for years now.
Coincidentally, that’s not the first time Apple has used the tagline – it was also featured during the 2006 Apple TV launch. This time round, the e-invitation was accompanied with an animation that resembles a film leader – the countdown that precedes older footage shot on film stock.
Here's a gif of the animation pic.twitter.com/YD3QZLi9Kf
— Matthew Panzarino (@panzer) March 11, 2019
Analysts have long been expecting a move just like this by the tech giant. Content for the platform has been high on the agenda list for Apple, with deals struck with several major directors, creators and industry figures like Steven Spielberg, Oprah Winfrey, and Ronald D. Moore.
This comes in conjunction with the company’s acquisition of mobile magazine and news subscription service Texture. Many expect Apple to integrate features into a premium subscription model, and anticipate its launch on the 25th March event also.
Less likely, but still possible is the launch of an updated iPad with 10-inch screen, along with a refreshed iPad mini – especially since the last release was in 2015. There are even rumours of an iPod Touch, but there’s only one way to know for certain.
Come 25th March, 10am PDT (26th March, 1am SGT), the event will be live-streamed on the Apple site. VR Zone will keep you posted, so make sure you’re subscribed to our various storefronts to get the latest tech scoops.